Privacy Policy

KK Inti Ruchulu ("we," "us," or "our") operates the website kkintiruchulu.com and conducts business via WhatsApp and other communication channels. This Privacy Policy explains how we collect, use, store, share, and protect your personal information when you interact with us, browse our website, place orders, or communicate with us through any channel.

By using our website or placing an order through any channel (including WhatsApp or phone), you consent to the practices described in this policy. If you do not agree, please do not use our services.

Information you provide directly:

• Full name, email address, phone number, and WhatsApp number
• Shipping address (street address, city, state, postal code, country)
• Order details including products selected, quantities, and preferences
• Communication history via WhatsApp, phone calls, or email
• Account information if you create an account on our website
• Any feedback, reviews, or testimonials you voluntarily provide

Information collected automatically:

• Device information (browser type, operating system, device type)
• IP address and approximate geographic location
• Pages visited, time spent on pages, and navigation patterns on our website
• Cookies and similar tracking technologies (see Section 7)
• Referral source (how you found our website)

Information from third parties:

• Shipping carriers may provide delivery status and confirmation data
• Payment processors may share transaction confirmation (not full payment details)

We use the information we collect for the following purposes:

• Order fulfillment: Processing, preparing, packing, and shipping your orders
• Communication: Sending order confirmations, shipping updates, and responding to your inquiries via WhatsApp, phone, or email
• Customer service: Addressing complaints, resolving disputes, and providing post-purchase support
• Product improvement: Understanding customer preferences to improve our products and services
• Legal compliance: Meeting applicable legal, tax, and regulatory obligations
• Fraud prevention: Detecting and preventing fraudulent transactions or misuse of our services

We do not use your information for automated decision-making, profiling, or selling to third-party advertisers.

We do not sell, rent, or trade your personal information. We may share your information only in the following limited circumstances:

• Shipping partners: Your name, address, and phone number are shared with logistics and courier companies solely to deliver your order
• WhatsApp / Meta: When you communicate with us via WhatsApp, your messages are subject to WhatsApp's (Meta's) privacy policy. We do not control how WhatsApp processes your data
• Payment processors: If online payment is used, your payment information is processed directly by the payment provider. We never store your full payment card details
• Legal requirements: We may disclose information when required by law, court order, or government regulation, or to protect our rights, safety, or property
• Business transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy:

• Order data: Retained for a minimum of 8 years from the date of the transaction to comply with Indian tax and accounting laws
• Communication records: WhatsApp and email correspondence is retained for up to 3 years for customer service and dispute resolution purposes
• Account data: Retained as long as your account is active. You may request account deletion at any time
• Website analytics: Aggregated, anonymized data may be retained indefinitely

We implement reasonable technical and organizational measures to protect your personal information, including:

• Encrypted data transmission (HTTPS/SSL) on our website
• Access controls limiting who can view customer data
• Secure storage of order records and customer information

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security. You are responsible for maintaining the confidentiality of any account credentials.

Our website uses the following types of cookies:

• Essential cookies: Required for core website functionality (e.g., shopping cart, session management)
• Analytics cookies: Help us understand how visitors interact with our website (e.g., pages visited, time on site)

We do not use advertising or remarketing cookies. You can control cookies through your browser settings. Disabling essential cookies may affect website functionality.

Our business is based in India. If you are accessing our services from outside India (including the USA, UK, EU, Singapore, UAE, or Australia), your information may be transferred to, stored, and processed in India. By using our services, you consent to this transfer.

We ensure that any international data transfers comply with applicable data protection laws. For EU/UK users, transfers are conducted under appropriate safeguards as required by the GDPR.

Depending on your jurisdiction, you may have the right to:

• Access: Request a copy of the personal data we hold about you
• Correction: Request correction of inaccurate or incomplete data
• Deletion: Request deletion of your personal data, subject to legal retention requirements
• Portability: Request your data in a machine-readable format
• Objection: Object to certain processing of your personal data
• Withdraw consent: Withdraw consent previously given for data processing

To exercise any of these rights, contact us at bhagyavellanki82@gmail.com. We will respond within 30 days.

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us immediately and we will delete it.

Our website may contain links to third-party websites (e.g., WhatsApp, payment providers, social media). We are not responsible for the privacy practices of these websites. We encourage you to review their privacy policies before providing any personal information.

We reserve the right to update this Privacy Policy at any time. Changes will be posted on this page with an updated "Last updated" date. Continued use of our services after changes constitutes acceptance of the revised policy. For material changes, we will make reasonable efforts to notify you via email or WhatsApp.

In accordance with the Information Technology Act, 2000 and the rules made thereunder, the Grievance Officer for the purposes of this Privacy Policy is:

The Grievance Officer shall address your concerns within 30 days of receiving a written complaint.

This Privacy Policy is governed by and construed in accordance with the laws of India, including but not limited to the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and the Digital Personal Data Protection Act, 2023. Any disputes shall be subject to the exclusive jurisdiction of the courts in Andhra Pradesh, India.

For questions, concerns, or requests regarding this Privacy Policy, contact us at: